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Carnaby Street

Very different today to how it was in the mid-1960s. Then it was a quiet Soho back street full of dingy clothes shops. However, the shops were stylish and they attracted Mods from across London including the young Steve Marriott from the East End.

Don Arden's offices were at 52-55 Carnaby Street. Steve, Ronnie, Kenney and Jimmy arrived on 7 June 1965 met Arden at 10am to discuss a management contract. There were offered wages or a percentage. After discussions the band decided they wanted both. They were offered 20 a week, a percentage of record sales and an account at all the major shops in Carnaby Street. the band bought so may clothes that many were never worn.

On 8 September 2007, a blue plaque was unveiled outside the former offices of Don Arden. Kenney Jones and Jimmy Winston attended the event.

  • Nearest Tube: Oxford Circus

Go to Ronnie Lane E12

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